This year's edition of the ETS was visited by over 16,000 people!
When the first edition of the Euro Target Show took place in March 2022, there was an air of excitement among the hunting, sport shooting, and survival communities. The combination of three separate fairs: KNIEJE, Survival Force Expo, and ShootingPro attracted dozens of exhibitors from various regions of Poland, as well as over 6,000 visitors. Time proved that the decisions made by the organizers back then were right. Last month, the fourth edition of this initiative, Euro Target Show 2025, which took place from March 21–23, 2025, made history. To accommodate all the exhibitors, it had to be organized in two pavilions. Over 16,000 people visited the event over a course of three days!
Exhibitors, including Hubertus Pro, had their hands full presenting their products and answering questions from visitors.
The ETS fair, which has firmly settled in Poznań, has become undeniably one of the most important annual events in our industry in Poland. This is thanks to its rich range of attractions and the efficient combination of several related passions: hunting, shooting sports, military equipment, and survival. During this year's edition, visitors had the chance to participate in 54 lectures and demonstrations covering various topics from these fields. There were also opportunities to meet famous individuals, talk to representatives of the Police and Special Forces, see unusual weaponry and equipment, and participate in contests organized by exhibitors. A refined gastronomic zone with extraordinary specialties was responsible for satisfying the attendees' appetites.
Lectures, the gastronomic zone, or maybe a souvenir photo on the Zodiac Hurricane ZH-933 boat? Everyone found something for themselves!
The driving force behind the organized fairs are both Polish and foreign exhibitors. Visiting their stands, it was impossible not to be captivated by the wide range of products and services on display. Bringing together so many weapons, accessories, optics, and optoelectronic sights and observation devices, uniforms, gear, and all kinds of equipment useful for outdoor activities, created a unique opportunity for visitors to personally test and compare interesting products. If anyone was curious about manufacturers' plans and announcements for the upcoming season, attending the fair was a great chance to be among the first to see the new products.
At the Suveren Small Arms Poland stand, there were also plenty of eye-catching products.
During this year's fair, there were plenty of opportunities to test one's skills in various activities. Visitors could use FPV simulators, archery ranges, multimedia and laser shooting ranges, and of course, airsoft ranges. Those interested in dynamic shooting had the chance not only to talk to IPSC experts but also to test their skills using an airsoft replica on a professionally prepared course. There were also attractions for younger visitors, who could compete in laser battles with their peers on a special arena.
There were endless attractions – for both the big and the small!
Naturally, the fair is not only a place for retail customers and outdoor enthusiasts. From the very beginning, the idea behind Euro Target Show has been to integrate professional communities, including facilitating companies and other entities in establishing and building long-term business relationships. It's hard to imagine how many potential opportunities for cooperation opened up during this three-day event, but one thing is for sure: the circumstances and the fantastic atmosphere of the 2025 edition definitely favored this.
As usual, there was a lot of interest in sights and observation devices – the presence of Delta Optical was therefore not surprising. Do you remember that the Delta Long Range Weekend workshops will take place in May?
It's worth mentioning that Euro Target Show 2025 was once again under the patronage of SHOOTING MEDIA and WMASG.com. Throughout the event, we were on-site not only to report the most interesting information and showcase new products hitting the market, but also to introduce ourselves to those curious about our activities, offerings, and mission. The interest in the WMASG.com booth is gratifying and clearly shows that the path we've chosen is the right one – thank you for your continued trust and engagement!
We couldn't miss it either.
The Euro Target Show 2025 team would like to sincerely thank the exhibitors, media partners, all the visitors, and those whose activities contributed to the popularity and success of this year's edition of the event. On behalf of the organizers, we would like to invite you to participate in Euro Target Show 2026 – this industry celebration will take place from March 27–29, 2026, once again at the Poznań International Fairgrounds. You can follow the developments of the event and preparations for next year's edition on social media and on the Euro Target Show website – we highly encourage you to do so. In the meantime, we also recommend checking out our photo report below from the recently concluded fair. See you soon!
